Example licensing and image price ranges
Get an idea of the cost range for your licensing request, fees are per artwork and per use, and exclude VAT.
We also supply a selection of high-resolution image files for over 350 artists through DACS Images.
Auction houses
Licensing costs
- Website reproductions: £177
- Print promotional material: from £399
- E-Newsletters: £191
Licensing + image file costs
- Website reproductions: £335
Book publishing
Licensing costs
- Print run of up to 3,000, (English only), editorial: £112, cover: £334
- Print run up to 50,000 (English Only), editorial: £248, cover: £739
- Print and digital, print run of 3,000 plus, from editorial: £165, cover: £391
Licensing + image file costs
- Print run of up to 3,000 (English only), editorial: £187
Academic books
Licensing costs
- Small print run of up to 500, editorial: £32, cover: £141
- Small print run of up to 500 plus digital version, editorial: £52, cover: £171
- Larger print run of 3,001 to 4000 plus digital version, editorial: £132, cover: £310
Licensing + image file costs
- Print run of up to 500 plus digital version, editorial: £100
Merchandising
Copyright licence price is usually an agreed percentage of the retail or wholesale price, multiplied by the number of items produced. A minimum fee may apply.
Retail price percentage rate starting at 10%, with additional fees for image files.
Magazines and Newspapers
Licensing costs
- Newspaper print and digital editorial: from £138
- Newspaper print and digital cover: from £225
Licensing + image file costs
- Newspaper print and digital editorial: £250
Public Galleries, Museums and Cultural Organisations
Licensing costs
- Exhibition publications: Print run of up to 1,000, editorial from: £29, cover: £80
- Exhibition publications: Print run of up to 10,000, editorial from: £48, cover: £140
- Printed materials (What’s On Guides, leaflets), editorial from: £74, cover: £80
- Website: from £44
- E-Newsletter: from £55
- Social media: from £62
Licensing + image file costs
- Exhibition publications: Print run of up to 1,000, editorial from: £84, cover: £184
- Exhibition publications: Print run of up to 10,000, editorial from: £153, cover: £290
Television
Licensing costs
All TV rights (Worldwide, In perpetuity), from: £767
Licensing + image file costs
All TV rights (Worldwide, In perpetuity), from: £1,527